iHeart Podcast Network launches NextUp/Libsyn partners with JioSaavn/Podbean announces new innovations
Dear Readers,
Any Potterhead would agree with us when we say that the quote below from Harry Potter and the Order of Phoenix is one of the greatest of all times in the entire Harry Potter series.
We wonder if these words apply to art and creativity too. Is there a song, movie, book or podcast that is perfect or lacking somewhere? Is there anything like a good and bad piece of art in this world?
Our creative work is often a reflection of our own selves and the world we live in. And more often than not - we are our worst critics. But if what the infamous Sirius Black says is in fact nothing but the truth, then your art, your creativity, your work - no matter what field you come from - deserves a chance just like you do.
Every work is a work in progress and with time it evolves into something better as you put in more depth and effort. It is on us - if we decide to be too judgemental with our work and give up in the end or we have faith in our potential and create something great with constant efforts.
We hope you give your work more consideration and trust the process of creation. Let’s have a look at a few interesting things that happened this week!
What’s New!
iHeart Podcast Network is launching NextUp, a five-month long podcasting bootcamp for creators coming from all backgrounds including members of historically underrepresented groups.
Zoom is acquiring Kites, an AI company that works on creating real-time translation. The acquisition will help in communicating with people who speak different languages.
Amazon is acquiring Smartless, the celebrity-interview podcast hosted by Will Arnett, Jason Bateman, and Sean Hayes.
Podbean has announced the latest innovations in livestreaming and social audio.
Indian millennials and GenZ are using audio as a stress buster and find it more reliable than the traditional mediums: Spotify’s Culture Next Trends Report 2021.
India’s media and entertainment sector is expected to grow rapidly globally with the music, radio and podcast industry growing by 19.1% per annum to reach Rs. 11.026 crore in 2025.
Libsyn has partnered with JioSaavn in hopes of exposing its 75,000+ podcasts to JioSaavn’s 100M new monthly listeners.
Netflix has hired former Apple executive N’Jeri Eaton to lead Podcasting operations at the company.
Did you know you can measure the loudness of your podcast?
Interesting reads!
Podcasting tips by Alban Brooke, the Head of Marketing, Buzzsprout
How to survive and thrive during your first year as a podcaster?
That’s it for this week guys! We’ll see you next week with some more interesting reads! You can always write back to us. We’d love to hear from you. Until then we hope you stay safe, stay happy & stay creative!
Happy Podcasting!
PS: If you enjoyed this newsletter then share it with your family, friends, and neighbors.